Tuesday 28 February 2012

Facebook killed the Internet Star

there's something happening here
the CAL site used to get a ton of hits
millions
now you look at the graph
and it sinking faster than you can say tribute band

however
the facebook stats are through the roof
up up and away

it's been a couple years since i put the company up on FB
i resisted for so long
wary of what i don't know
even the 'like' page only went up a few months ago
to this day i don't understand what collecting 'likes' does

anyway
it seems all roads lead to FB
not sure what to do about this
the rebel in me wants to splinter off and do something outside of it
but it would surely prove futile
i mean
look at the dismal attempts i've made at relaunching my forum
we get spammed like crazy
we get very few new members
and there's nothing to say there that we couldn't post on facebook
basically it's just me and johnnie b posting about each others middle aged exploits

i'm going to leave the forum up a little while longer
but i just don't see the point
we're so connected on FB
i get up every morning
grab coffee
and check email
then i check FB
not my forum
i imagine everyone's routine is similar
so why fight it?

i've been working with a cat
who crunches all of my online data
CAL is huge
huge!
we're in a position on google than most companies would pay millions to achieve
and we're grooving on FB with smart stats and cool feedback
even this modest punctuation free blog garners a ton of readers

so
what's it all about alfie?
more postings
more photos
more videos
and more home made movies

and more blogs
if someone wants to guest blog
they just need to email me
and i'll post it
i think that's a good way to stay connected

our CAL page is where people are going to find out where we're playing
agents are using it as a tool for selling more shows
one thing that is really taking off is the 'tout' feature
those little 15 second videos are fun
i'm enjoying that experience

i do want to apologize to all the people that try to friend me on my personal page
that page is pretty much set up for family
and off colour remarks that harken back to a british upbringing
the page is largely CAL free
anyone who has a teenage kid
knows that messaging 'dinners ready'
can be more effective than yelling up the stairs

i get my back up when a mass movement takes place
for someone who lives in crowds -  the irony is not lost on me
FB changed the game
i've been trying to imagine what the next big thing will be
it's like trying to imagine a new colour
it twists your brain around
and you're left comfortably numb

i love meeting people that i've interacted with online
it's like we could instantly fall into a barbecue together
with classic rock on the burner
simmering
pass the foghat

craig martin
february 28, 2012
coffee and yogurt with cracked walnuts

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